Working from home as a marketing fellow at the agency RevHealth can be very challenging given the amount of collaboration necessary to design, develop, and gain approval for client medical and/or marketing materials. Whether it’s initial art concepts, copywriting, editorial, or account management; clear and direct communication among colleagues and clients is more essential than ever before during this stressful period in order to meet quality, timing, and financial expectations.

While live medical congresses and other prescriber live symposia have been postponed/cancelled, there has been an aggressive pivot toward the creation of virtual/digital media to engage with KOLs during the COVID-19 era. If there is one thing that life at an agency requires it’s being flexible to change and quickly adapt on the fly to support our clients’ needs. It’s during periods of significant change that an agency has the opportunity to separate itself from the competition! These days, there are plenty of opportunities to “rise to the occasion”!

Adam Elessawi, PharmD
RevHealth, Second-year Marketing Fellow
IPhO Fellowship Program
National Fellows Council
Professional Programming Committee